1. Who are we and what is this Privacy Policy about?

Madneto ("Madneto, us, we, our") is a cross promotion platform, operating under the entity Insense Private Limited, which helps brands ("Brands") promote each other through various channels including but not limited to website promotions, email, push notifications and social media.

We are committed to safeguarding the privacy of our website visitors and service users. Our Privacy Policy tells you how we look after, use and share the Personal Information that we collect from you.

We collect different types of Personal Information from Brands and users of Brands which have the Tracking Code installed ("User"). Our Privacy Policy may apply in different ways to each type of Personal Information. Please read this policy carefully. In addition, our website uses essential cookies. You can read more about cookies below.

When you use any of our Services or visit our website you are agreeing to our Privacy Policy.

2. How do we protect your Personal Information?

We take your privacy seriously and use secure servers to store your Personal Information. We use industry standard organisational and technical security measures to protect your data against unauthorised disclosure, loss, misuse, alteration or processing. However, like everyone else, we cannot guarantee complete security, especially when data is sent over the internet.

Where you are required to choose a password for your account, you are responsible for keeping this password confidential. You must ensure that your password cannot be guessed, either by a person or a computer programme. Limit access to your computer or device and sign off after you have finished accessing your account. If you think that someone has access to your password or unauthorised access to your account, please inform us immediately.

We are not responsible for the misuse of your account or information where you have not kept your password confidential or not reported a breach of security.

3. What information do we collect about you?

We collect Personal Information about you when you visit our website, when you register with us, use our Services, download our Tracking Code, answer our questions or provide feedback. We may also record our communications with you.

If you are a Brand:

We collect Personal Information that you provide to us when you register and open an account: This includes your full name, email address, company name, company website, username, password, Facebook handle, business address, creative assets related to cross promotions or campaigns, and any other information that you supply to us. The legal basis for our processing is in order to fulfil our contract with you, manage our business relationship, to provide the Services and to assist you in getting the most out of our Services (in other words, our legitimate business interests).

You may choose whether or not to give some information to us. However, if you have not given us some information, you may not be able to enjoy all or parts of the Services offered.

If you are a Brand, Madneto may collect data (some of which may be anonymous personal information) about your online properties such as website, including, but not limited to, downloads, performance, user engagement and behaviour, and other performance metrics / data in order to analyse, catalogue, aggregate or otherwise interpret or evaluate such data for the purposes of: (i) displaying the results on our Services to other potential Brands; (ii) using the data to ensure that the Madneto market functions at optimum market efficiency; ii) producing analytics reports or other services; and (iv) using, in anonymised and aggregate form, such data for quality assurance, training or other purposes.

This legal basis for this processing is for the performance of a contract; or it is in our legitimate business interests.

If you are a User:

Whenever you interact with online properties that use our Services, we automatically record information from your device. This includes your device information (such as UDID, IDFA, device type and settings), IP address, OS and OS version, and country.

We never map any of your device information to other personally identifiable information. So, this means we only ever have anonymised information about you and we have no ability to connect your anonymised information to any other data that could identify who you are. However, Brands may collect more Personal Information than we do. You should check the Brand’s own privacy policy to get more details.

The legal bases for our processing is either in order to fulfil the contract for our Services that we have with Brands or because we have legitimate business interests in monitoring your Service usage so we can make informed, targeted improvements to the Services we offer.

4. How will we use the information about you?

We use the information you give to us to make our Services the best possible experience for you. For instance, we may use your information to:

  • improve our Services.
  • manage our business risks by obtaining insurance or professional advice.
  • meet our legal and regulatory obligations.
  • carry out research and analysis, training and quality assurance.

The legal basis for this processing is our legitimate business interests.

In addition, for Brands, we may use your information to:

  • facilitate and optimise cross promotion campaigns.
  • customise the Services you choose to receive.
  • manage your account and your queries.
  • contact you with important service and functionality announcements and updates.
  • if you agree, contact you about other Services and products from Madneto that we think may be of interest to you.
  • if you agree, contact you with advertising from other businesses.

Our legal bases for such use is either the performance of a contract we have with you, our legitimate interests in improving our business management and the Services or your consent.

5. In addition, for Users:

Brands may also use cookies, JavaScript, web beacons (including clear GIFs), Flash LSOs and other technologies to measure the effectiveness of their ads and to personalize advertising content to you. These third-party cookies and other technologies are governed by each third party’s specific privacy policy, not this one.

Opting Out

If you do not want to receive interest-based ads, you must contact the specific Brand for information on how to opt out.

6. Who will we disclose your Personal Information to?

Madneto will not share your Personal Information for marketing purposes with companies outside the Madneto group of companies or sell your personal data to anyone.

  • We work with trusted third-party partners to perform tasks on our behalf and we may need to disclose your Personal Information to them to provide services to you. However, these companies are bound by data sharing and confidentiality.
    However, these companies are bound by data sharing and confidentiality agreements with us and do not have any independent right to use your Personal Information beyond what is necessary to assist us.
  • We may share aggregated, anonymous usage information in the form of Service reports with our Brands and ad network partners.
  • We may share your aggregated, anonymous usage information with other Service users. For example, we may provide other Brands with information about what advertisements may appear on their online properties or vice versa.
  • When the law or regulations to which we are subject require us to disclose your information, we will comply.
  • When we need to enforce our Terms of Service, investigate fraud, reduce credit risk, exercise our legal rights or defend against legal claims.
  • When it is necessary for the protection of your vital interests or the vital interests of another person.
  • If there is a change in the ownership of Madneto or any of its assets, we may disclose Personal Information to the new or prospective owner.

7. Will I receive marketing information from you?

We do not send direct marketing messages to Users by email, text or telephone.

For Brands, we would like to send you marketing information about our Services which may be of interest to you. If you’d rather not receive such messages, you may unsubscribe at any time. Just click on the "unsubscribe" link in our marketing emails.

Please note that this does not apply to non-marketing communications which you cannot unsubscribe from, such as service or functionality announcements. This is because we need to communicate with Brands in whatever way is necessary to ensure the effective operation of our Services. However, if you really don’t want to receive these emails (and miss out on the benefits of our Services) you can unsubscribe at any time via the footer in each email.

8. How long do you keep my Personal Information for?

We store your Personal Information for as long as is required for business, legal and regulatory purposes or to protect your vital interests or the vital interests of another natural person. We do not keep personal data for any longer than is necessary.

9. What are cookies? Do you use cookies?

Cookies are small text files that are placed on your device to allow the tracking of advertising, to retarget advertising, to customise content, and to collect standard user behaviour information.

Madneto only uses essential cookies on its website. So you know, Brands may place cookies on a User’s device. Users should check the relevant Brand’s privacy policy for more details.

If you want to use sites without cookies or would like to know more, visit www.aboutcookies.org or www.allaboutcookies.org. You can set your browser not to accept cookies (we’ve given instructions on how to do this at section 5 above) and the above websites tell you how to remove cookies from your browser. However, in a few cases, some of the features of our Services may not function as a result.

10. Does this Privacy Policy apply to services, apps or websites provided by other companies?

Our Website may contain links to other apps or websites. This Privacy Policy applies only to how Madneto uses your Personal Information. If you disclose your Personal Information to other companies, they are responsible for their use of your information in accordance with their own privacy policies.

11. Changes to our privacy policy

We review our Privacy Policy regularly and we will update this page. The last date that changes were made is notified below. When we make changes to our Privacy Policy, we may notify you by posting an announcement on our Service or sending you an email. You are bound by any changes to our Privacy Policy when you use our Service after you are notified of these changes.

12. How do I contact you?

Please contact us if you have any questions about information we hold about you or about our Privacy Policy by using the email address: info@madneto.com.

This Privacy Policy was last updated on 7th December, 2018.